Tarahblalo

Put yourself completely into each article you write.

Tell some anecdotes, adopt a friendly tone and write about your experiences and feelings so your readers can relate to you. Let people know who you are as you write.

Your articles should be readable for years to come.
Don't write about topics that are only true right now. You want readers to be able to be engaged even if they look at material that you have written over a year ago.